Experimental results for the variation of the flow characteristics and heat transfer coefficients in the entrance region of concentric annular pipe with artificial roughness are compared with the theoretical results by numerical analysis. In the experiments, velocity profiles, pressure gradients and heat transfer coefficients were measured with variation of the Reynolds number for the constant ratio of pitch to height at the hydrodynamic entry region. Wall temperature of inner heated pipe with constant heat flux was measured at thermal entry region after the hydrodynamically fully developed region of flow. Experimental data agree well with numerical predictions. Both results show that turbulent flow of annular pipe with artificial roughness is fully developed thermally much faster than that of smooth pipe. Nusselt number of annular pipe with roughness is much higher than that of smooth pipe. However the ratios of Nusselt number of annular pipe with artificial roughness to that of smooth pipe does not vary with Reynolds number.