A video deck mechanism is composed of various cams, links, and gears, and it requires precise movement. So kinematic motion between parts should be considered to get desired movement depending on the timing chart which defines movement of each part to get desired mode. Also dynamic effects should be considered to get right tape tension and to estimate motor force required to obtain accurate motion. The design process of the deck mechanism of VCR is explained briefly. The loading block of the deck mechanism is divided into a tape translational group and a brake control group. Each group is modeled for kinematic and dynamic analysis. Finally, two groups are combined together to analyze the loading block of the deck mechanism. Results are used to understand and modify an existing design.