The synthesis and absorption spectra of squarvlium(SQ) dyes and croconium(CR) dyes were .studied. Absorption spectra of SQ dye in various solvents exhibited a negative solvatochrornism. Thus, it was suggested that the structure of SQ dye may be a highly polar structure. The λ$_{max}$ of CR dyes undergoes a bathochromic shift of about 100nm compared with the corresponding SQ dyes. This shift can be calculated by the Pariser-Parr-Pople molecular orbital method. From the PPP MO calculation results, we found that SQ dye and CR dye have a almost same Highest Occupied Molecular Orbital(HOMO) level(SQ : -8.0eV, CR : -8.09eV). On the other hand, energy levels of Lowest Unoccupied Molecular Orbital(LUMO) of SQ and CR dyes are -4.09eV and -4.13eV respectively. Thus, replacement of five membered ring by four membered ring in SQ dye causes a large bathochromic shift.t.