Lots of products are made in various working conditions, depending on the size and the shape of them. Usually, at first, the die for new items had been designed on the basis of experience and know-how, and then modified through trial and error. At a die design stage most of drawings have been drawn manually. Recently some forging companies save design time by repeated utilization of standardized parts with registered data base. In this study the automated die design technique for forward extrusion of axisymmetric products is developed. A standardized die system is proposed from the investigation of ones employed frequently in the metal forming field and the design rules for cold extrusion die. A design example of forward extrusion die is given and discussed.