One of the most important steps to determine the blank shape and dimensions in deep drawing process is to calculate the surface area of the product. In general, the surface area of axisymmetric products is calculated by mathematical or graphical methods. However, in the case of non-axisymmetric products, it is difficult to calculate the exact surface area due to errors as separated components. Fortunately, it is possible for elliptical products to recognize the geometry of the product in the long side and short side by drafting in another two layers on AutoCAD software. So, in this study, a surface area calculating system is constructed for a design of blank shape of deep drawing products. This system consists of input geometry recognition module and three dimensional modeling module, respectively. The suitability of this system is verified by applying to a real deep drawing product. The system constructed in this study would be very useful to reduce lead time and cost for determining the blank shape and dimensions.