- 외식산업의 환경지각과 전략적 선택에 대한 탐색적 연구
- ㆍ 저자명
- 노영만
- ㆍ 간행물명
- 관광식음료경영연구
- ㆍ 권/호정보
- 2003년|14권 1호|pp.1-19 (19 pages)
- ㆍ 발행정보
- 한국관광식음료학회
- ㆍ 파일정보
- 정기간행물| PDF텍스트
- ㆍ 주제분야
- 기타
Organizations should constantly modify and refine the mechanism by which they achieve their purposes- no only by scanning the environmental change and uncertainty, but also by choosing the right strategies. As scanning largely perceived environment, the management need to maintain a systemized perspective on their environment in order to make profitable decisions(strategic choice). Accordingly, this article presents a theoretical framework that top managers or managers of food service organizations can use to analyze their environment as an integrated and systemized whole - a model that take into account the interrelationships among domains of environment and strategic choice. Also, the results of this study will be a guideline for further expanded environmental scanning.