New simplicity means essential concept that is continuous rather than being concept that do not overcome formal, material functional boundary. Consuming masses, decorative reactionism is possible in infinite resource and continuous plenty. Nowaday situation can not forecast the affirmative future bases on economic performance and practicality, so simplicity esthetics which consisted of minimum things is justified. The purpose of this study is to discuss not the formal and functional simplicity but new simplicity to express the essential thoughts and emotional contents of human life.