This thesis outlines a preparation plan for e-Trade business service regarding tendency development in super-highway information network including internet, cable, and wireless communication. It also explains two perspectives in e-Trade market: changes of circumstances and consumerism, and revitalization devices of Von(Voice over Internet Protocol) service technology for creating new market in rapidly changing IP(Internet Protocol) environment. Plus it illustrates what core competence and progress business organizations must have in current situation, forecasts turns of future e-Trade market, and analyzes technological applications of VoIP service in an extended viewpoint of corporate strategy.