In this paper we propose a new watermarking scheme using a data matrix and a cryptograph key. The data matrix of two-dimensional bar codes is a new technology capable of holding relatively large amounts of data compared to the conventional one-dimensional bar code. And a cryptograph key is used to prevent a watermark from malicious attacks. We encoded the copyright information into a data matrix bar code, and it was spread as a pseudo random pattern using the owner key. The experimental results show that the proposed scheme has good quality and is robust to various attacks, such as JPEG compression, filtering and resizing. Also the performance of the proposed scheme is verified by comparing the copyright information with the information which is extracted from the watermark.