As the T-DMB (Terrestrial Digital Multimedia Broadcasting) has been actively launched, all the service providers are focusing on finding a new business model using a variety of data services as well as video service. The middleware technology for data broadcasting service, which was presented due to such necessity, known as DMB MATE (Mobile Application Terminal Environment), provides a running environment of the applications and APIs so that the various data applications can support high-level functionalities for the interactive data service. In this paper, in order to effectively provide the data service under restricted channel environment of T-DMB, we introduce a service technology and an interactive data broadcasting system using the DMB MATE, specifically proposing a design method of T-DMB MATE receiver capable of the presented DMB MATE service. Finally, the performance of developed system is confirmed through the T-DMB data broadcasting experiment under a variety of conditions.