Since 2000 fry releasing programs in Korea have significantly expanded in order to support the commercial fishing industry through recruitment enhancement of targeted species. Here we investigate the economic effectiveness of the Olive flounder (Paralichthys olivaceus) fry releasing program in Korean waters. The market survey method was used in our analyses. Results show that the B/C ratio, as an indicator of economic evaluation, is 2.56 in the East Sea region, 9.45 in the South Sea region, and 1.34 in the West Sea region, which indicates that the fry releasing program is economically feasible but the economic effectiveness varies from region to region.