Since the two-way interactive broadcasting service began, remote controllers have been fitted with 4 color buttons, which enable interaction and convenience to grow between users and content. With Currently, diverse studies on IPTV are in progress. Particularly, as the mobile market rapidly grows, studies on mobile IPTV and on linkage with other media are constantly increasing. Yet, mobile IPTV has never been studied as of now. In that sense, the present study attempted to design a mobile-based IPTV UI that is fitted with more usability and functionality of 4 color buttons and multi-dimensional search based on consistent criteria for content search. The UI designed in this study was estimated using user interface design guideline. The guideline is comprised of consistency, user centered, ease of use, forgiveness, feedback, functionality, aesthetic integrity.