Big data which requires a different approach from existing data processing methods, is unstructured data with a variety of features. The features mean the volume of data, the rate of change of the data, the data with a variety of features. Tweets of twitter in only Korea are more than 5 millions per day. So much cheaper data storage and analysis system due to the increasing demand for information, the value of research is increasing. In this paper, the technology required by the deformation characteristics of the data elements as a technology priority-based word-based recommendation algorithm is proposed.