In order to derive the UV color - effective temperature relation, we calculated the effective temperature and ultraviolet color index for about 118 IUE standard stars. Using differential correction method, the effective temperature was obtained by the best fittings of IUE low-dispersion spectra to the Kurucz model (1993), and the UV color index was calculated from the magnitude differences of the UV wavelength between 2750 $AA$ and 2950 $AA$. The temperature determined by the Kurucz model fittings was consistent with that obtained by other investigators (Malagnini & Morossi 1990, Malagnini et al. 1986), except for the low temperature stars. The relations between UV color - effective temperature also was similar to that in Kurucz model.