In this paper, this study is to develop a child's character by utilizing traditional fairy tale characters as a
personality education model and activities for young children. The process used to create a personality
education program using traditional fairy tale is divided into six categories which are; evaluation for the
need, objective or direction, fairy tale selection, teaching model, activities development and the complete
guide to personality education program. The personality education program model goes through five phases;
activity preparation(listening to fairy tales), introduction(discuss about the moral principles of the fairy tale),
deployment(leveraging the moral principle of the fairy tale to create an activity), finish (assessing the
activity), and extended activities(activities at home: practicing the moral principles). There are a total of ten
activities have been developed to teach about moral principles in the program.