학지사 뉴논문

총 2,152건 검색

본문검색 결과만 보기

정확도순

최신순

등재순

발행기간

전체
최근 1년
최근 3년
직접입력

적용하기

본문검색

포함

제외

10개씩

1101.

Framing Genetically Modified (GM) Foods: An analysis of news coverage of how to think about GM foods in South Korea

Sang-Hwa Oh, Sei-Hill Kim, Hwalbin Kim, Sooyun Kim 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 33 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2016, Vol.14 2 29-61 (33 pages)

Sang-Hwa Oh, Sei-Hill Kim, Hwalbin Kim, Sooyun Kim 저
...
- 6,200원
Analyzing newspaper articles and television news transcripts, this study attempts to understand how the Korean news media have presented GM foods. In particular, the currnet study examined how news media have selected organizing theme, issue attributes, and story tone in presenting the issue. We also explore the notion of frame building, looking at factors that may affect the way news media present GM foods. Findings indicate that GM foods have been presented largely as a policy issue in Korea....
1102.

Health communication in South Korea: Past, present, and future

Do Kyun Kim, Yong-Chan Kim, Jaesub Lee, Ji-soo Lee, Hye-Jin Paek, Jiyeon So 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 27 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2016, Vol.14 1 1-27 (27 pages)

Do Kyun Kim, Yong-Chan Kim, Jaesub Lee, Ji-soo Lee, Hye-Jin Paek, Jiyeon So 저
...
- 5,600원
As South Korea has experienced several serious public health outbreaks in recent years, public interest in and awareness of disease prevention and public health care has remarkably increased over time. Accordingly, it is demanded that the South Korean government acquires a sufficient level of knowledge, programs, skills, and systems to effectively respond to potential and immediate health threats and promote public health. Based on these needs and tasks, scholars in academia, not-for-profit...
1103.

They Do, but I Don’t: Relationships Among AIDS Stigma Gap, AIDS Knowledge, and Attitude Toward AIDS-Related Issues

Seyeon Keum, Byoungkwan Lee, Hyun Jung Oh 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 43 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.13 4 101-143 (43 pages)

Seyeon Keum, Byoungkwan Lee, Hyun Jung Oh 저
...
- 7,200원
This study examines whether there is a significant AIDS stigma gap among Korean people, and reveals causes and consequences of this perceptual gap. An analysis of the survey data collected to evaluate the impact of 2011 AIDS campaign in Korea revealed a perceptual gap between personal stigma and attributed stigma. AIDS knowledge was a significant factor in reducing this perceptual disparity. AIDS stigma gap significantly predicted public support on regulating prostitution but not on restricting...
1104.

Images Say More Than Text: Effects of Pictorial Exemplification in Health News on Promoting Breast Cancer Early Detection Behavior

Yangsun Hong, Woohyun Yoo 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 31 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.13 2 29-59 (31 pages)

Yangsun Hong, Woohyun Yoo 저
...
- 6,000원
The incidence rate of breast cancer among women under age of 39 years in South Korea is one of the highest in the world. As part of the efforts of preventing breast cancer among them, this study examines the potentials of pictorial exemplars: (a) tests the effects of pictorial exemplars in breast cancer news on perceived susceptibility and perceived severity of breast cancer and (b) assesses the effects of perceived susceptibility and perceived severity of breast cancer on intention to perform...
1105.

The Use of Informal Opinion Leader-Based Strategy for the Diffusion of Public Health Services among International Workers in South Korea

Do Kyun Kim, James W. Dearing 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 34 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.12 4 115-148 (34 pages)

Do Kyun Kim, James W. Dearing 저
...
- 6,300원
Despite the public health risks to international workers and the urgency to reach them with appropriate public health services and information, few strategies to do so have achieved both effectiveness and sustainability. The present article proposes the identification, recruitment, and activation of informal opinion leaders, a strategy that utilizes interpersonal influence through existing advice-seeking networks among the target population. Coupled with an explanation about recruitment and...
1106.

Content Analysis and Audience Evaluation of Antismoking Advertisements in the US Youth Magazines

Paek, Hye-Jin 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 38 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.12 2 37-74 (38 pages)

Paek, Hye-Jin 저
...
- 6,700원
Through both content analysis and an audience evaluation of antismoking advertisements, this paper examines: (1) what kinds of antismoking advertisements are currently available in US　youth magazines where cigarette advertisements are heavily placed; and (2) how young audiences evaluate the different types of advertisements. It finds that antismoking advertisements in youth magazines are virtually unnoticeable. Even among the small number of antismoking advertisements, campaigns sponsored by...
1107.

The Social Stress-Buffering Role of Exchanging Emotional Support in an Online Breast Cancer Support Group

Woohyun Yoo 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 39 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.11 4 119-157 (39 pages)

Woohyun Yoo 저
...
- 6,800원
emotional support in an online breast cancer support group. The data used in the analysis resulted from merging computer-aided content analysis of discussion posts, action log data analysis of system usage, and longitudinal survey data collected from 237 participants in an online breast cancer support group. Findings indicated that the expression and reception of emotional support buffered the deleterious effect of unsupportive intimate relationship on breast cancer patients’ coping strategies.
1108.

College Students’ Self-Concepts and Attitude toward Advertising; The Relationships among the Body-Esteem, Social Comparison, and the Perception about Diet Advertising

Hyunjae Yu 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 43 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.11 3 75-117 (43 pages)

Hyunjae Yu 저
...
- 7,200원
those of others. For a more comprehensive understanding of the aforementioned relationships, this study analyzes the possible moderating role of body-esteem in predicting social comparison’s influence on the perceptions of diet advertising. The results of this study showed that people’s body-esteem level not only influences their attitude toward diet advertising, but also moderates the relationship between the attitude toward diet advertising and individuals’ social comparison orientation.
1109.

국내 청소년 관람 가능 영화 속 흡연 장면에 대한 내용분석

윤문영, 백혜진, 김이슬 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 48 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.11 1 1-48 (48 pages)

윤문영, 백혜진, 김이슬 저
...
- 7,700원
본 연구는 청소년 흡연에 영향을 미치는 환경적 요인으로서 미디어의 영향력에 주목하고자, 청 소년의 관람이 가능한 국내 흥행 영화 속에 등장하는 흡연 장면을 내용분석 하였다. 국내 영화 50편을 수집하여 분석한 결과, 42편(84%)의 영화에서 총 160명의 배역에 의한 303개의 흡 연 장면이 발견되었다. 영화 1편 당 흡연 장면 노출 횟수의 평균은 6.06회, 노출 시간은 39초 로 나타났다. 한편, 160명의 흡연 배역 중 남자배우는 142명(89%), 여자 배우는 18명 (11%)으로 나타났는데, 이 중 흡연과 동시에 성적소구를 표현한 배우는...
1110.

How Korean Newspapers and Television News Programs Covered Blood Donation: A Quantitative and Qualitative Analysis of Facilitators and Barriers

Bumsub Jin, Moonhee Cho 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 28 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.10 4 125-152 (28 pages)

Bumsub Jin, Moonhee Cho 저
...
- 5,700원
metaphors, and sources about those stories. Results indicated that self-identity, altruism, and collective action regarding blood donation were more prevalently observed than fear in the media. Moreover, the news media portrayed blood donation as positive and normative behaviors, humanistic value among citizens, or role model and ideal citizen, while its donors included a range of community members. The implications of the results suggest that media campaign practitioners and policy-makers for...

한주간 이슈검색어