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561.

The Effect of Global Media Consumption on Chinese Consumers’ Response to Foreign Models and Languages in Advertising : An Examination of the Moderated Mediation of Global Mindset

Sojung Kim, Nam-Hyun Um 한국광고PR실학회 광고PR실학연구 25 Pages

한국광고PR실학회 광고PR실학연구 2017, 제 10권 3호 13 318-342 (25 pages)

Sojung Kim, Nam-Hyun Um 저
...
- 5,400원
This study looks at how global media consumption is related to Chinese consumers’ attitudes toward global signs (i.e., foreign models and foreign languages) in advertising. Findings confirm the mediating effect of global mindset, suggesting that global media consumption indirectly influences attitudes toward foreign models and foreign languages by affecting global mindset. Data further reveals the moderated mediation of global mindset by consumer ethnocentrism－as consumer ethnocentrism...
562.

Exploring Cues to Action in Health Belief Model

Hye-Jin Paek, Kyung-Ah Shin, Byoungkwan Lee 한국광고PR실학회 광고PR실학연구 25 Pages

한국광고PR실학회 광고PR실학연구 2017, 제 10권 1호 9 219-243 (25 pages)

Hye-Jin Paek, Kyung-Ah Shin, Byoungkwan Lee 저
...
- 5,400원
The Health Belief Model (HBM) has played a key role in describing, explaining, and predicting health-related outcomes. As one of the major health behavior theories, HBM has been well applied in numerous health-related studies. However, these studies often ignore the original conception of HBM as a theoretical model because they focus mainly on the predictive roles of risk perception variables ? i.e., perceived susceptibility, severity, benefit, and barrier. Within that process, cues to action...
563.

글로벌 커뮤니케이션 그룹과의 인수 및 합병 이후 나타난 한국 광고회사 내부의 변화에 대한 연구

유현재 한국광고PR실학회 광고PR실학연구 29 Pages

한국광고PR실학회 광고PR실학연구 2011, 제 4권 1호 1 7-35 (29 pages)

유현재 저
...
- 5,800원
본 연구는 최근 WPP 등 글로벌 커뮤니케이션 그룹과의 합병을 경험한 한국 광고대행사들의 직원들이 당시 느꼈던, 그 리고 현재도 경험하고 있는 실제 업무 스타일의 변동, 회사에 대한 로열티 등에 대한 감정변화 등 합병 이후 불거진 상 황들에 대해 심층적으로 조사해 보고자 하였다. 연구 결과, 대부분의 구성원들은 영어에 대한 스트레스와 함께 실력향 상을 위한 자구노력을 다하고 있었으며, 합병 이전과 비교하여 현재 근무 중인 회사에 대한 충성도와 회사를 통한 자신 의 미래 비전에 대해 회의적인 시각을 보인 경우가 많았다....
564.

Let’s Read the Story Again: An Insight into Employed and Unemployed Mother’s Interactions After Story Reading

Malavika Anakkathil Anil, Bindu S, Jayashree S Bhat 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 17 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2023, Vol.17 No.1 7 139-155 (17 pages)

Malavika Anakkathil Anil, Bindu S, Jayashree S Bhat 저
...
- 4,600원
Maternal interactions that follow after story reading provides critical learning opportunities; however, the differences in maternal employment on interactions after reading a story are not well-understood. The study aimed to profile employed and unemployed mothers’ interaction after a story-reading task in typically developing children between two to five years. The study followed a cross-sectional design with a total of 60 participants in three age groups. Maternal behaviors after a story...
565.

Korean Early Childhood Teachers’ Perceptions of the Importance and Performance of the “Play Environment”

Bora Kang, Hong-Ju Jun, Seenyoung Park 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 23 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.1 4 53-75 (23 pages)

Bora Kang, Hong-Ju Jun, Seenyoung Park 저
...
- 5,200원
The purpose of this research is to analyze the factors that need to be improved to provide the quality play environment in early childhood education (ECE). This study is designed to examine the differences between the importance and performance of the play environment as perceived by early childhood teachers in Korea. For the analysis, the play environment was divided into “environment giving comfort,” “environment supporting child-initiated learning,” “environment fostering aesthetic...
566.

The Effects of Teacher’s Restriction of Children’s Free Play on Children’s Pretend Play

Heejin Kim, Gawon Lee 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 21 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.1 3 31-51 (21 pages)

Heejin Kim, Gawon Lee 저
...
- 5,000원
The purpose of this study is to investigate the effects of restricting children’s free play on children’s levels of pretend play. The level of play restriction was examined using the following: How many children can play in the same area of interest, freedom of using toys, the space available for play, and time limitation. The participants for this study were selected through two screening steps. First, a questionnaire concerning the extent of free-play restriction was sent out to 90 teachers...
567.

Parents' Involvement Inventory: Based on the WhatsApp Application (PIWI)

Daniel Peled, Elaine Hoter, Emanuel Tamir 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 19 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.3 3 45-63 (19 pages)

Daniel Peled, Elaine Hoter, Emanuel Tamir 저
...
- 4,800원
Abstract Today many parents and preschool teachers communicate through social media. The purpose of this pilot study is to develop a tool that can reflect the new reality of parental involvement. The Parents' Involvement WhatsApp Inventory (PIWI) was developed through a questionnaire given to 324 preschool teachers in different areas in Israel. The questionnaire incorporated three perspectives: cognitive, attitudinal (emotional) and informative. Five categories were identified and validated by...
568.

Observational Study of Early Childhood Care and Education Programs in Rural Government Primary Schools in Tamil Nadu, India

Shubha Janardhan, Jayanthi Venkataraman, Suptendra Nath Sarbadhikari 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 28 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.2 11 229-256 (28 pages)

Shubha Janardhan, Jayanthi Venkataraman, Suptendra Nath Sarbadhikari 저
...
- 5,700원
An Early Childhood Care and Education (ECCE) program in rural India was evaluated in terms of care and learning outcomes of children. The study was undertaken to observe and describe the ECCE system for children who were economically and educationally disadvantaged and enrolled in three Government Primary Schools (GPS) in India. In particular, the study tries to answer the question, ‘What factors affect the learning of Mathematics and English in the primary schools of rural Tamil Nadu?’...
569.

Competence to Teach a Point of Intersection for Swedish Preschool Quality

Sonja Sheridan, Pia Williams, Susanne Garvis 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 22 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2020, Vol.14 No.2 4 77-98 (22 pages)

Sonja Sheridan, Pia Williams, Susanne Garvis 저
...
- 5,100원
This article aims to highlight preschool teachers’ teaching competence as one critical aspect of Swedish preschool quality. The study was based on quality evaluations using the Early Childhood Environment Rating Scale. Data was collected from 153 preschools and analysed with descriptive statistics for the subscales. The standpoint of the article is that children learn and develop by communicating and interacting with their environment, highlighting how intentions and circumstances between and...
570.

A Case Study of Bilingual and Monolingual Educators in Two Australian Early Childhood Settings

Larissa Hayes, Cathrine Neilsen-Hewett, Elisabeth Duursma 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 25 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2020, Vol.14 No.1 5 99-123 (25 pages)

Larissa Hayes, Cathrine Neilsen-Hewett, Elisabeth Duursma 저
...
- 5,400원
One quarter of the Australian population is born overseas and one in five Australians speak a language other than English (ABS, 2016). This has led to an increase in the number of bilingual children enrolled in early childhood settings. Despite this changing landscape there is a lack of support for bilingual children enrolled in early childhood settings as many children do not receive any assistance to maintain their home language. This study examined the understanding and perceptions of two...

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