The Korean institutions of higher education have performed three educational reform systems based on the ground of neo-liberalism in order to improve educational competitiveness. First, customers\' centered education has strengthened the selective initiatives of learners based on educational consumerism. Second, free competition system has diversified and specialized schooling through the rivalry among educational institutions. Third, compensatory system through evaluation has enforced administrators of Ministry of Education, Science and Technology to supply objective information about educational institutions to educational customers, therefore, it enables the educational customers to make rational decisions(of department choice). In considering education system as customers\' centered education, community college should execute life long education for curriculum specialization and career development from the viewpoint related with freshmen\'s recruit, students\' maintenance, and graduates\' follow-up study. And students should choose their departments in consideration of not only their entrance exam records and geographical conditions but also the diverse and complicated factors of macro and micro levels. In consequence of the delphi test on their department choice, entrance examination attendants take a serious view of employment prospects and counselling on choice of college. But according to the result analysis of structure equation model, independents values are influenced on a region of high school and time of attending school, media values are executed on the satisfaction of higher education and the possibility of employment, and dependents values are included on a home environment, acknowledgement of higher education, management of curriculum, and academy-industry cooperation.