The purpose of this study was to analyze the mass media's news framing on the elderly leisure. For this, researchers collected news articles from daily newspapers such as Chosun Ilbo, Hankyoreh, Kyunghyang Shinmun, and analysed the news framing of them through text-analytic approach. Total of 153 news the about elderly leisure between 1990 and 2010 were used for frame analysis. The Frame analyses were divided by formal frame and content frame. The formal frame was formed by deduction based on the classification method of Iyergar(1991) and the content frame was formed by induction according to the analysis of overall themes and titles of news. The main result could be summarized as follows: First, the analysis of formal frame showed that the episodic frame was predominantly high which focused on specific event or occurrences about elderly leisure. Second, it was found by content frame analysis that elderly leisure' s facilities, health, serious leisure, policy frame were main subjects of news framing.